Character assassination has no place in politics.
This is the view of UNC candidate for San Juan/Barataria Saddam Hosein, who says he has himself fallen victim to this.
Speaking on 103.1FM this morning, Mr Hosein believes such a practice takes focus away from more important issues.
Mr Hosein also believes there should be debates leading up to an election, even if it involves candidates vying for a particular seat.
Although he is contesting the General Election for the first time, Mr Hosein has experience as a politician, having served as a Senator under the UNC.